TRESemmé worked the spotlight this evening with a dazzling look for Jason Wu, served up by TRESemmé NYFW Stylist Odile Gilbert.

As always, we’re excited to bring you the hottest styling tips straight from the NYFW SS’ 20 runways – but this season is particularly special as TRESemmé aims to make an impact that goes beyond styling.

Women make up 70% of the fashion industry’s workforce, yet only 25% of its leadership positions. As our 23rd season as official haircare sponsor of NYFW, TRESemmé has launched our #WomenLeadtheWay Pledge; a commitment to help close the gender leadership gap in the fashion industry and beyond. We encourage you to share with your readers more about the pledge and how companies can get involved – check out for more!

Stylist Tip: “This look is sophisticated and fresh, perfect for the modern woman. The key to achieving the refined yet effortless finish is dividing the hair into sections and then spritzing TRESemmé Compressed Micro Mist Hairspray layer by layer to hold the style in place while keeping the fresh and young feel.” – Odile Gilbert, TRESemmé NYFW Stylist

Step 1: Prep the hair with the TRESemmé Keratin Smooth Shampoo and Conditioner for a smooth and sleek base.

Step 2: Pull the TRESemmé TRES Two Extra Hold Mousse throughout hair from root to end.

Step 3: Spritz with the TRESemmé Keratin Smooth Heat Protect Spray as well as the TRESemmé Moisture Rich Detangling Spray and then blow dry the hair smooth and straight using a large paddle brush.

Step 4: Using a wide tooth comb, part the hair into a deep side part on the right hand side of the face.

Step 5: Divide the hair into sections. Starting with the under layers, spray the TRESemmé Compressed Micro-Mist Hair Spray Level 1: Texture from the roots to ear-level of the hair, gradually building up layer by layer to the top of the head.

Step 6: Run your fingers through the front and crown of the head to give a natural finish.

Step 7: Use a black elastic band to secure a pony tail at the nape of the neck, brushing through for a smooth and sleek finish.

TRESEMMÉ PRODUCTS USED: Compressed Micro-Mist Hair Spray Level 1: Texture, Keratin Smooth Heat Protect Spray, Moisture Rich Detangling Spray, TRES Two Extra Hold Mousse, Keratin Smooth Shampoo and Conditioner


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